the brief
Prop Studios were invited to design a world class window display for Mon Purse at Selfridges London. The brief was to invoke the fantasy of a luxury accessory designer’s studio, within the space of the window.
Mon Purse deliver a personalised, bespoke product – our designs reflect these values by creating an individualised, considered brand experience.
the design
Tying in with the current Selfridges, ‘Our House’ campaign we designed a scheme to transport customers inside the creative and luxurious world of Mon Purse. The design presented the fully customised accessory pieces as pride of place within the studio setting, as we sought to create a behind the scenes, aspirational snap shot of the brand. Our designers incorporated custom built light boxes and illuminated floating shelves. The shelves feature Mon Purse’s handbags and ornaments to replicate the work shop ambiance.